APPENDIX E 2

Goal 1B. Oral Communication Skills

Feb. 16, 2008

Hospitality Management Oral Communication Assessment Rubric

Student:____________________________________	Rating 1 = Unacceptable 2 = Acceptable 3 = Good 4 = Excellent
Academic Term and Year (e.g., F08): ____
Course Designator, Number and Section (Ex. HM 531.01) _________________

	Descriptors	Ranking	Comments
1. Content	Subject: relevant and meaningful topic to the audience; sufficiently narrowed. Content fully developed and analyzed for the topic.
	Supporting Materials: adequate/sufficient support for statements made, such as examples, descriptions and research; clear, interesting, credible support
2. Organization	Introduction: introduction gained attention; thesis clearly stated; speaker credibility made clear
	Organizational Structure: identifiable main points; logical structure with smooth transition from introduction to conclusion; points made clear.
	Conclusion: main points summarized; clearly signaled closing; ending strong and concisely stated
3. Delivery	Eye contact: strong, direct and consistent; good eye contact at everyone
	Use of A-V: Effective use of visual aids, such as Power Point presentation
	Visible Expression: appropriate posture; natural gesturing used to enhance rather than to detract; movements purposeful and confident
	Vocal Expression: effectively varied volume, rate, pitch, inflection; voice is animated and expressive; few verbal fillers (such as “ok”, “um”, “you know”, or “like”)
	Diction and Pronunciation: words easily understood; correct pronunciations
	Language: grammatically correct; vocabulary appropriate to the target audience

Total Score _________________

Does student pass oral communication assessment test? Yes_____ No ____

Evaluator _______________________________