Course Descriptions

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ADM 569 : Visual Merchandising and Promotion

Prerequisites: Senior standing, ADM 369, ID 240, and a college level drawing class; concurrent enrollment with ADM 560 and ADM 600.
Description: Application of principles of visual presentation in window displays, point-of-purchase, and other retail venues. Practice with equipment, materials, and techniques used in presentation of merchandise. Principles and methods of promotion for manufacturers and retailers. (Paired with CFS 769. Students who complete CFS 769 may not take ADM 469 for credit.) (Formerly ADM 469.) [CSL may be available; consult index for page reference.]
Units: 3
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