| Title: |
Personal Selling
|
| GE Status: |
|
| U.S. History and Government: |
|
| Prerequisites: |
MKTG 431.
|
| Term(s) Offered: |
|
| Units: |
(3)
|
| Description: |
Psychological factors underlying prospect behavior from initial recognition of need to final purchase of products and services.
|
| Effective: |
Fall 1990
|
| Latest Offering: |
Spring 2008
|
Home
Search
Need Help?
1600 Holloway Avenue, San Francisco, CA 94132 (415) 338-1111
Last modified April 02, 2008 by bulletin@sfsu.edu